The sales and product org chasm creates a dangerous drag on sales velocity and growth. Leading companies are investing in real-time product feedback programs that close this gap through intentional sharing and deliver quantitative insights to product leaders. Do you have a plan?
Every product leader wants to understand and solve real customer problems. But too often the important insights from the field to the product team only make it through as unvalidated assertions or one-off requests. As a result, product decisions aren’t informed with the latest insights from the field. The gap between product and sales grows wider and sales suffer.
